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Thread: Local dealer runs anti-mascot ads

  1. #1
    Senior Member
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    Local dealer runs anti-mascot ads

    One of the local auto dealerships have a new mascot, along the lines of the Geico gecko.
    Only this one is a badger. The tagline of the ad I've seen is "Don't be badgered, come to Johnson Automotive".

    Featured in a series of 30-second TV commercials that debut in the Triangle this week, this badger wears loud sport jackets. He uses high-pressure sales tactics on customers shopping for new cars. He's condescending to female shoppers. And quick to anger if you haggle over the price.
    http://www.newsobserver.com/business/story/610325.html

    The ad is cute, but I'm not sure people will remember it.

    Chip H.

    Former owner: 2012 Honda Civic LX, 2006 Honda Ridgeline RTL, 2000 Honda CR-V EX, 2003 MINI Cooper S, 1992 Honda Accord LX, 1999 Mercedes ML-320, 1995 VW Jetta GLX, 1991 Mercury Capri XR2, 1981 Mercury Zephyr, 1975 Chevrolet Impala

  2. #2
    Senior Member misterdecibel's Avatar
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    Apr 2007
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    Little Rock, Arkansas
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    Re: Local dealer runs anti-mascot ads


  3. #3
    Senior Member
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    Re: Local dealer runs anti-mascot ads

    That's truly annoying.
    Reminds me of one of the early flash sites from the late 1990s. Something to do with flying gerbils...

    Chip H.

    Former owner: 2012 Honda Civic LX, 2006 Honda Ridgeline RTL, 2000 Honda CR-V EX, 2003 MINI Cooper S, 1992 Honda Accord LX, 1999 Mercedes ML-320, 1995 VW Jetta GLX, 1991 Mercury Capri XR2, 1981 Mercury Zephyr, 1975 Chevrolet Impala

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